Sentimental ads and a creator-led social series are complemented by offerings like a new DoorDash partnership, CMO Barbra Sainsurin said.

The Huntington National Bank announced The 1866 Studio on October 19, 2026, describing it as an AI-powered operating system ...

Cutting spend feels risky. Keeping an unprofitable tactic often feels safe. Better evidence helps you challenge that ...

New agentic orchestration platform puts AI agents to work across the marketing stack, while marketers remain in control of ...

AI can make marketing faster and more efficient, but organizations often see costs and complexity rise before they see those gains. As companies move toward agentic marketing—where people and AI ...

At MIPCOM Cannes 2026, Dhar Mann, Banijay, ReelShort, Utopai and TikTok showed how creator-led studios, AI and brands are changing the economics of television.

Marketing departments are among the largest users of generative tools, but this does not mean that they drive their adoption ...

Three units at a new business park close to Gatwick Airport have been let in quick succession through property consultancy ...

Discover how Entity One Entertainment Solutions achieved a breakthrough in hospitality performance marketing, generating ₹7 ...

Companies need to move beyond cause marketing and toward cause alignment. Cause marketing asks how a company can build a ...

Under pressure to demonstrate immediate returns, marketers are grappling with how to capture existing demand while building future growth. A roundtable explored the role of brand investment, customer ...

Comedian and comedy podcaster Erica Spera notes that comedy and podcasting are linked, with comedians using podcasts to build ...