Apple’s Vision Pro strategy of launching a very high-end professional product first, and a more affordable consumer version second, is likely to prove successful in the long-run, predicts market ...

Apple Inc. is set to enhance its Vision Pro headset with the introduction of Apple Intelligence, an upgraded guest user mode, and a dedicated spatial content app. These new features will be part of ...

Forbes contributors publish independent expert analyses and insights. Anshel Sag is an industry analyst covering XR, 5G, mobile and PCs. I have been using the Apple Vision Pro AR headset since it ...

I have been using Apple Vision Pro on and off for the last nine months. When it was released in February, I described it as a device with a ton of potential but with huge challenges to overcome. Now, ...