QR code creation has surged by over 200% in the past year. The retail industry in particular has largely embraced these 2D barcodes to elevate shopping experiences, using the technology to access ...

Retail Reload is offering a tool for collecting digital data about a product not only through its supply chain, but in the store, based on how it is perceived by shoppers, with an app linking RFID and ...

While QR code menus were introduced as a convenient, contactless solution, growing numbers of customers say they create frustration and disrupt the dining experience.

Have you thought about the modern customer journey? A customer can enter a store, browse through products, view offers, check detailed reviews and even make a purchase—all with a quick phone scan! As ...

50 years after the barcode was first scanned, 22 leaders from some of the world’s biggest companies sign a global joint statement calling for the transition to QR Codes with GS1 standards to ...

Like many brands that have been sold primarily through retail and wholesale channels, headphone and gaming brand Skullcandy had few opportunities to create direct connections with its customers.

QR code menus promise speed and efficiency, but many diners say they miss the personal touch and simplicity of a printed menu.

PORTLAND, Ore. (KATU) — The City of Portland is turning to technology to help enhance the experience of walking around downtown Portland. Portland’s Public Environment Management Office has “announced ...