The difference between an avoided event and a strategic win is rarely the engineering itself; it is how the outcome is framed ...

I am a scientist working in marketing, and marketing to scientists and engineers, mainly. Is that problematic? No. It can be challenging, yes, but it’s also fun. Both personalities are often ...

Communicating an idea is a skill that you can get better at. The pace at which you improve is fully within your control. Here ...

Having connected cars is a key enabler for self-driving cars, which are taking the wheel, paving the way for hands-free driving. Also known as autonomous vehicles, these cars operate themselves and ...

The engineering industry is responsible for an abundance of things we often taken for granted: toothbrushes, cat’s eyes on the road, and jet engines, to name a few. At the time of their invention, ...

Kathleen Strnad likes to say that her most memorable engineering client was a sea lion. As part of the structural engineering team at Chicago-based Klein & Hoffman, Strnad has worked on numerous ...