Mattel is ringing in the 40th anniversary of American Girl with a new Modern Eras collection. The line features modernized ...

American Girl's Historical dolls got a makeover to fit in with the brand's "Modern Era," with the iconic Samantha Parkington ...

American Girl marks its 40th anniversary after five quarters of sales growth, but revenue remains far below its peak as ...

Samantha, Addy, Kirsten, and friends, but make it 2026.

A new line from Mattel lifts six of the dolls out of their historical contexts and drops them into contemporary fashions.

American Girl dolls that highlight historical moments are being taken out of the past and plopped into the current era.

When, earlier this week, Mattel unveiled its 40th-anniversary “Modern Era” American Girl dolls, the response online was not ...

Each of the original six American Girl dolls represents a period in United States history, with the modern versions coming ...

American Girl just announced that their Historical dolls are being brought into 2026 gear to celebrate the company’s 40th anniversary. Fans aren't pleased.

Mattel is celebrating the 40th anniversary of its iconic American Girl doll brand in a big way in 2026 with the release of new dolls and books.

American Girl Doll announced it's releasing a Modern Era Collection, which features the iconic historical doll collection but with a massively trendy makeover, and fans are upset ...

So, you don’t think the millennial generation are saving objects, collecting vintage pieces, displaying antiques? Well, maybe you should think again. I have been evaluating the collections of 20- and ...