ISO/IEC 27018 implementation underscores 8x8’s commitment to responsible data practices and trust in cloud communications Reinforcing its commitment to protecting customer data, 8x8, Inc. (NASDAQ: ...

New research finds companies that treat customer privacy as a strategic priority — not just a compliance requirement — can gain a measurable competitive edge. The concept, called “privacy stewardship, ...

Personalization has long been the holy grail of customer engagement, with brands believing that the more customized a message or offer is, the more likely a consumer will behave favorably and ...

While brands are chasing customer data to deliver more value, consumers are drawing firmer privacy boundaries, according to the PwC 2025 Customer Experience & Loyalty Survey. Results show a ...

Once a promising but mostly supportive tool, artificial intelligence now stands at the center of how businesses manage and interpret customer data. Its capabilities are reshaping industries, enabling ...

Think of three marketing channels. Got them in mind? We’re willing to bet you didn’t picture newspapers, radio, or flyers. That’s because the vast majority of marketing these days is digital (social ...

The personalized customer experience that came naturally to shopkeepers of the past is generally missing in today’s rapidly changing consumer landscape. Now, delivering that same level of connection ...

SACRAMENTO, Calif. (AP) — Sephora Inc., one of the world’s largest cosmetics retailers, has settled a lawsuit claiming that the company sold customer information without proper notice in violation of ...

ISO/IEC 27018 implementation underscores 8x8’s commitment to responsible data practices and trust in cloud communications ISO/IEC 27018 establishes strict requirements for how cloud service providers ...